Andy Sternberg

Andy Sternberg is a marketing strategist and online journalist with more than a decade's experience directing multimedia content programs, online marketing and social media campaigns.

He currently works as chief strategist and biz dev officer for Adler Integrated, a full-service marketing agency specializing in online strategy, branding, product rollout, creative event consulting and digital engagement services. Recent clients include Google, Sony Music, The X Factor USA, Fundly and a partnership between Waze and KABC. He's an adjunct instructor at the USC Annenberg School of Communication and Journalism teaching a graduate course in digital/multimedia journalism.

Andy received a Master's Degree in Online Journalism from USC Annenberg in 2007. He wrote his thesis on geolocation and the future of maps, visualization, and online storytelling and won an award for his Small Print Project, an academic website. While at Annenberg he worked as managing editor for the USC Center on Public Diplomacy website and helped produce online content and social media for Annenberg Radio News and News21. While working toward his Master's, Andy spent weekends as a content producer for Yahoo! News and blogged about local news and media issues for LAist. 

In recent years, Andy has emerged as one of the top digital strategists in the technology and nonprofit sectors and has developed programs for a diverse range of companies. As VP of Digital for Live Earth, he built global campaigns, coordinating content and social media strategies and developing messaging for corporate and nonprofit partners as well as artists and celebrity spokespeople.

He spearheaded the online marketing for the 2010 FIFA World Cup Opening Concert Celebration for Control Room, which was viewed via internet livestream by more than 1 million people. Andy was associate editor for the top Los Angeles cityblog, LAist and blogs for KCET, the largest independent public television station in the U.S.

A die-hard live music enthusiast, Andy is dedicated to enabling others to utilize digital tools to create groundswells of goodwill and good fortune.

And has presented and spoken about social media at various events and conferences including BlogWorld, Social Media Club and BarCamp. He serves on the advisory board for Social Media Week LA and on the Falling Whistles' tech advisory board.