I believe in using marketing as a tool to unlock customer value, and in turn unlock brand value and heighten demand generation for the companies I work with.

Unless you're already at the top of your industry, it's not enough to rely on best practices. You'll never become the leader by following those who came before you. Success requires innovation, and while having a great product or service goes a long way, having an innovative marketing program is critically important when seeking to unlock the value in those products.

For life science companies, that's what I do. I innovate to take their marketing to the next level.

My leading, innovative marketing thinking has been published by prestigious organizations such as the American Marketing Association and Content Marketing Institute, by industry organizations such as the Association of Commercial Professionals in the Life Sciences, and others.

I strive to solve the most difficult challenges in life science marketing. Look to me when the answer to your marketing problems isn’t “throw more money at it,” when you’re facing challenging situations that require creative solutions to be successful, and when you’re looking for marketing to not only help you achieve success, but actually create strategic advantage for your company.

Combining a deep scientific background with broad marketing and executive leadership experience, I am a precision guided weapon for a life science marketing arsenal.