Cesar Malacon

My purpose in business is to deploy my energy, experience and potential making things happen. I consider strategy linked to innovation to be the right path towards my ultimate goal.

To be great, you need to live a plentiful life. And you get there by constantly chasing new goals, and improving yourself daily.

I strive for practising the strategic consulting I believe in for business. Thanks to my experience and insight from the real world and close contact with consumers , I created the business phiosophy Bright Path Innovation to support organisations to achieve strategic innovation repeatedly.

When it comes down to innovation, believe me, you wont get it until you see it. The Hi-Board methodology will show it to you :-)

My ideas have been published in some e-publications accessible in the web. Thanks for having a look.

Cesar

  • Work
    • Applica Partners, Bright Path Innovation
  • Education
    • The University of Warwick MBA.