A leading Social Media practitioner, speaker and panelist, Charles has advised CMOs. CIOs, and CTOs on Social Media best practices, sCRM, and customer communities nationally. Within DIRECTV he has influenced and helped employ Social Media use throughout the enterprise including advising PR, Marketing, Engineering, Research, Field Services and Mobile Advanced Services. His operations team is both U.S. and internationally based with overseas travel to Manila, Hong Kong, London, Paris and Rome.
Forrester Research and Frost & Sullivan seek out his insight for studies, publications have noted his expertise, and case studies are now featured in, ‘The Power of Real-Time Social Media Marketing” for adapting business practices based on online feedback.
Expert Social Media practitioner featured on Mashable, ComputerWorld, ZDNet, Financial Times of London, and CNNLive.com Speaking engagements on Social Media include: Harvard Faculty Club (featured stream on CNNLive) Stanford Faculty Club SOCAP International Conference, Atlanta UCLA Covel Commons Published case studies are featured in McGraw-Hill business book "The Power of Real-Time Social Media Marketing" http://tinyurl.com/27hjfcf Selected as featured panelist for select Frost & Sullivan events, a subject matter expert on communities for Forrester Research and an invited member to the newly formed Digital Collective.
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