Craig E. Yaris

As the Chief Operating Officer of a franchised company, Craig was involved in all the triumphs and tribulations of operating a business. This included local promotions and all phases of advertising, and it was all done without the benefit of the social web. But that wasn’t enough.

In March, 2010, Craig began a new journey of learning, studying, and doing. He enrolled in the Facebook Success Summit, and began to learn all he could about the use of the social web for small business. He combined this knowledge with his passion for technology, and Social Ribbit was born.

He has presented to organizations and companies of all sizes including the National Association of Professional Women, Small Business Development Corp., and SCORE Long Island, and he is also a Continuing Education Lecturer at Hofstra University, where he helps small business owners begin their journey through social media, teaching Hands-On Courses in Facebook, Twitter, LinkedIn, and GooglePlus. In addition, Craig is a Constant Contact Authorized Local Expert and Certified Solutions Provider.

Craig is a contributing author and Board Member for Digital Ethos, a non-profit resource for digital media education. In addition, he is a founding board member and current President of the Social Media Club of Long Island. He can be reached on Twitter (@CraigEYaris), email (, FB ( and on the web at