Christopher Rollyson
  • For 25 years, I've helped executives make their firms or agencies stronger by leveraging disruptive technology ahead of their rivals.
  • I founded CSRA in 2006 to work exclusively with enterprise social business (social networking/social media/Web 3.0) strategy and execution.
  • CSRA uses a risk mitigation approach because it enables conservative yet ambitious firms to outperform by avoiding mistakes. After we identify the optimal social venues in which firms can best interact with the people they care about, we mentor them in how to interact authentically yet efficiently, so people trust them more. This improves their market position and business.
  • CSRA's main path to market is the Chief Digital Office, and our proprietary methodology is the Social Network Roadmap(SM). Get the latest thought leadership at our main Web presence.
  • My new book, The Social Channel, is imminent. It advises CEOs, CDOs, CMOs, policy leaders, professors, professionals, students, parents and "retirees" on how social technologies are changing society, politics and economy worldwide—and how they can use these developments to improve their firms and careers.