• For 25 years, I've helped executives make their firms or agencies stronger by leveraging disruptive technology ahead of their rivals.
  • I founded CSRA in 2006 to work exclusively with enterprise social business (social networking/social media/Web 3.0) strategy and execution.
  • CSRA uses a risk mitigation approach because it enables conservative yet ambitious firms to outperform by avoiding mistakes. After we identify the optimal social venues in which firms can best interact with the people they care about, we mentor them in how to interact authentically yet efficiently, so people trust them more. This improves their market position and business.
  • CSRA's three main paths to market are Social Business Services, the Social Network Roadmap and the Executive's Guide to Social Networks.
  • My new book, The Social Channel, is due out in Q3 2013. It advises CEOs, CMOs, policy leaders, professors, professionals, students, parents and "retirees" on how social technologies are changing society, politics and economy worldwide—and how they can use these developments to improve their firms and careers.

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