dena rochelle smolek

founder of fashion + lifestyle site

founder + director of Tres Chic Media, a social media marketing agency (clients include Splendid, Drybar, Heidi Merrick, Blushington, Ella Moss, Bellacures, Riller + Fount, and Fig+Yarrow, among others).

dena's editorial work has appeared in Daily Candy, Refinery29, C California Style Magazine, Woman’s Day, and, among many others.

when she's not tweeting, pinning, posting instagrams, writing or scouting story ideas, you’ll most likely find her shopping (which is technically a requirement of the job) or relaxing with her family.