Deanna Ferrari Tomaselli is an award-winning, forward-thinking communications professional and social media dynamo. She has more than five years of agency experience working both on the consumer and B2B side of PR and social media – from startups to national brands. Named one of the Top Women in PR and Marketing to Follow on Twitter and a “Rising Star” in public relations, Deanna has assisted clients in the development and implementation of PR and social media strategies. Her well-rounded skillset includes account management, media relations, social media management (including strategy, implementation and insights reporting), copywriting, guest post writing, event planning, blogger relations, website management and more. She currently leads social media for rue21, one of the fastest growing specialty retailers in the country.
Outside of her day job, Deanna plays an active role in professional organizations. She held several board positions on PRSA Pittsburgh, served as communications lead for PodCamp Pittsburgh and the Pittsburgh “champ” for social media organization HAPPO (Help a PR Pro Out), and has recently been named president of the Pittsburgh chapter of 85 Broads, where she will lead a network of trailblazing women who are inspired, empowered, and connected. Deanna also blogs at “PRetty in Pittsburgh" and speaks frequently to organizations and universities.
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