Diana Laboy-Rush
Director of Product Management, Project Manager, and Public Speaker in Portland, OR, USA
Throughout my 20-year career as a product management professional, I have driven explosive new product revenue growth by leveraging data analytics to inform strategic messaging and product innovation.
I learned early in my career that I wanted to focus on the business side of creating things. I truly enjoy talking to customers and focusing on the front-end of user-centered innovation and use voice of the customer research to prioritize features, inform product roadmaps, increase market share, and attain significant contracts.
I’m a big proponent of continuous process improvement, and reduced product development time by implementing a stage gate process. I also form strategic partnerships to create mutually beneficial relationships to further the organization’s goals.
An empowering servant leader, I motivate high-performing teams by sharing the vision and mission. I’ve developed a reputation as a relational coach and mentor who enables team members to accomplish individual and organizational goals.
I am a charismatic communicator who connects with all levels of the organization to execute strategic initiatives. I am a polished executive presenter who connects with audiences and succinctly conveys targeted information.
Key Competencies:
► Product Development: Web and Mobile Product Analytics | Feature Prioritization | Strategic Partnerships | Business Intelligence | Project & Program Management | Process Improvement | Program and Product Roadmap | Product Lifecycle | Usability Testing | Strategic Planning | Training | Vision & Mission | UI – UX | Agile Development | Sprint Planning | Prototype and MVP Development
► Product Marketing: Strategic Messaging | Data Analytics | Market & Competitive Analysis | Inbound / Outbound Marketing | Promotions | Insights | Voice of Customer | Qualitative & Quantitative Market Research
► Technology: Jira | Atlassian | Confluence | GitHub | Smartsheet | Salesforce | SAP | Microsoft Dynamics | Microsoft Office | Asana | Tableau | InVision
► Areas of Expertise: Mobile Applications | Educational Technology | Semiconductor Test Equipment | IoT Applications | Factory Automation | Biotechnology Instruments | AI | Machine Learning | Data Analytics
► Leadership: Coaching & Mentoring | Cross-Functional Teams | Stakeholder Relations
► Industry Knowledge: SaaS Software Development | Education Technology | IoT Hardware | Emerging Technologies