I create culture that supports all life to get safe futures.

I'm the director of The Culture Initiative, which both creates culture and cultural infrastructure. We have a hybrid model for cultural impact, using a multi-levered approach to shifting deeply-held values, mindsets and narratives. We work with a diversity of creators, mediums and communities to mobilise the power of culture to create fair, liveable futures for all beings on Earth.

Our work includes; the Long Time Project that exists to galvanise public imagination and collective action to help us all be good ancestors; the award-winning The Long Time Academy Podcast; Inter-Narratives- which cultivates shared narrative intelligence across movements and mediums, which was incubated by the Environment Funders Network; and new Deep Narrativeprogramme of work.

I am writing a book about how we can be better ancestors that will be published by Harper Collins in 2027. My agent is Claire Paterson Conrad at Janklow Nesbit.

I have pioneered a systems approach to change, co-founding systems change network, The Point People, working with the University of Oxford on systemschangers.com back in 2012, writing a Building A Language of Systems Change, co-designing the Systems Changers programme with the Lankelly Chase Foundation. I also founded the Comms Lab, to create change within the advertising industry, which has gone on to incubate a range of organisations and initiatives like The Purpose Disruptors. I’m also the co-founder of multiple voter turnout campaigns: SHEvotes, Time to Vote, and Its Our Time.

Trained as an anthropologist, I spent the first part of my career working in India, Pakistan, Afghanistan, Latin America & Kosovo. And before all that I worked in call centres, bars, restaurants & ice-cream shops…

I spend a lot of time where fiction and futures meet, and have written Recode, a short drama, for the Guardian. I have been published in The Guardian, The Financial Times, ID, Wired, Monocle, Fast Company & Creative Review.

I am incorrigibly plural and support others to be their many selves... see me on my TEDx soapbox.