Erika Dale Rasmussen

integrated marketing maven, wife, mother, party planner, consultant, hacker, student

While no job or business challenge is the same, the common thread for me is the ability to see the big picture and understand the process that leads to great work. I've overseen the development of a variety of communication plans at different budget levels, to different target segments, in US and abroad. I love the role I play; uncovering consumer insights, and crafting plans to solve business objectives and get results.

Current position: VP, group director at SS+K

Professional Experience [1999 - present]

Communications Strategy, Branding & Messaging Development, Channel Planning, Social Media, PR

Mobile Marketing, Global Implementation, High Impact Launches, Events