Born and raised in Miami, Giancarlo Sopo is the founder of Visto Media, a strategic communications consultancy. With over 17 years of experience, he has advised mon profits, political campaigns, and major brands on messaging, public relations, and research-driven strategies.

Sopo has developed communications strategies that have helped organizations expand their reach, strengthen their brand identity, and connect with key audiences. His expertise spans public affairs, crisis communications, and Hispanic market engagement.

His insights have been featured in Fox News, The New York Times, and Newsweek, and he regularly writes about culture and cinema for National Review.