Greg fosters social movements for brands and innovation. With an expertise in crafting narrative concepts and visual communications, Greg activates social engagements for real world impact.
Greg stepped into agency life 12 years ago in account management at McCann Erickson for various Microsoft clients. Later transitioning to design and art direction, Greg worked at several agencies, including Futurebrand, Wunderman and Exhibitgroup Giltspur, before launching a New York City communications firm, the Longitude. Greg has consulted to a wide range of Fortune 500 corporations, small business boutiques and non-profit organizations across the country. Greg has degrees in mass communications from U.C. Berkeley and graphic design from the Pasadena Art Center College of Design.
Extending beyond creative art direction, Greg utilizes social media prowess to launch new movements for social innovation. Greg serves on the Board of Directors for Restore NYC, a non-profit that is dedicated to the holistic life rescue of internationally sex-trafficked women in New York City.
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