Helen Zuo
BRAND MARKETER & STRATEGIST
I'm a marketer at L'Oreal USA living in New York City (via Philadelphia suburbs). I'm also a recent graduate of NYU's Stern School with a B.S. in Marketing, Management, and Creative Writing.
At NYU, I served as President of the Stern Entrepreneurial Exchange Group and led marketing for NYU Local and NYChic publications during their launches, selling $10K in combined ad sales.
Professionally, I've worked with Condé Nast, Johnson & Johnson, and L'Oreal USA, helping manage their respective brands including Women's Wear Daily, Tylenol, Garnier Fructis, Essie, and currently L'Oreal Paris on the US Skin Care team, focusing on Sublime Sun (sunscreen) and Sublime Bronze (sunless tanning) product lines. I've also worked on projects with Dannon USA and startups Rent the Runway and Bellaga.
In my spare time, I'm an NYC foodie, start-up groupie, bookstore dweller, and author of a lifestyle blog, Helen Hearts.
Have a project to share? Or just want to say hi? Tweet me or email me at helenofzuo@gmail.com.