Ilari Viippola

My passion is to make brands sociable, memorable and their content shareable in the digital sphere. I'm a coaching-mindset leader cabable of strategising and implementing - whether it be Business or People oriented.

I currently work at Seure Henkilöstöpalvelut Oy as Director of Strategy and Brand. I'm responsible for the work we put into our Marketing and Communications, building our Employer brand, and the first steps of our customer journey. I also make sure that our business strategy is always up-to-date, relevant, and that our employees understand and execute it with the right actions.

Seure is a staffing and recruiting business located in Helsinki, Finland. Althoug being a municipally owned non-profit organisation, we conduct our business in a highly competitive landscape and spirit. This means that we a truly in a unique position of generating profit and security to our customer-owners, employees, and the general public - just not to us.

I enjoy working in a diverse enviroment with changing responsibilities. I execute my leadership by facilitating, but never forgetting the importance of doing hands-on-work. I believe in leadership by participating but not micromanaging.

Most of my time outside work is comsumed by our two wonderful kids and my sporting activities. You can alsocatch me fotographing around Helsinki or enjoying the outdoors with our two dogs.