James Nixon is an accomplished Digital Business Executive with proven success reinventing brands into the new digital landscape with extensive expertise in emerging markets.
Throughout his 16-year career with Marriott International, CNN Digital, The New York Times Company, Deloitte Consulting, American Express, and Microsoft Corporation, Mr. Nixon has been recognized for driving change, innovation, and transformation across organizations that have resulted in dramatic improvements in revenue, profit, and market share.
Mr. Nixon’s professional experience started in 1998 when he held a variety of consulting, product management, and development roles with Microsoft Corporation. He was instrumental in leading the design and delivery of the patented e*BISS SEED 2002 platform that was integrated into core MS BizTalk server and other MS Office applications.
Following that success, in 2005 Mr. Nixon joined Deloitte Consulting as a Senior Consultant. His results included defining a 5-year roadmap process for newly divested Embarq organization by Sprint Nextel for 9 figure projects and anticipated Return On Investment (ROI).
In 2007, Mr. Nixon was chosen as Strategic Planning Manager for The New York Times Company. He held a pivotal role in creating the digital strategy and roadmap for NYTimes.com pay wall that rebalanced the product portfolio and was forecasted in delivering substantial incremental revenue within 4 years.
Mr. Nixon then joined CNN Digital as a Senior Director of Global Product Strategy, Audience Development, and Partnerships. In his first year he established CNN Digital’s new business and organizational strategy that resulted in the creation of 30+ new positions, promotion of 12+ staff members, and enabled the organization to exceed forecasted revenue goals.
Currently, Mr. Nixon is the General Manager of Digital Globalization for Marriott International. In this role, he oversees the international digital strategy, implementation and operations and is driving a major transformation of the international business to align people, processes, and technologies with strategic goals. He is leading efforts to develop new product solutions to maximize revenue and customer experience across the international markets.
Mr. Nixon holds a MBA in International Strategy from Cornell University, Johnson Graduate School of Management, and a BS in Computer Engineering from Lehigh University.
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