Jamo Woo

With global view and local insight, I believes in that favorable brand experience comes from the strategic usage of digital channels. In the past six years focusing on digital marketing, I've grown fast into a veteran in this fast-changing territory. My digital-led marketing thoughts are the power house behind many innovative campaigns that enable brands truly engage its consumers. 

Borned in Shanghai, I worked for Leo Burnett & Arc (incl. 6 months at Chicago headquarter), TBWA\ and now head Digital Strategy Discipline of NIM, one of the biggest digital agencies in China. 

Some works of mine that you may know: 

• OPPO "Find Me" Advergaming Experience (2011/6)
• Metersbonwe "China's New Proud" Social Campaign (2011/4)
• McDonald's "Let's Meet Up" Social Campaign (2009 & 2010 Summer)
• Metersbonwe "I'm Your Stylist" 3D Fitting Experience (2008/3)
• Li-Ning "iRun" Runners' Online Community (2006/5)