jesse antonio lopez
Strategist, Dot-Connector, and Activator in Dallas, TX
Jesse Lopez is a seasoned strategist & marketer with a proven record of building, implementing, and executing business strategies & marketing plans that drive business growth in consumer (PepsiCo, Mondelez, Heineken) & tech (Intuit, Square) industries.
As a product marketer at Square, Jesse is responsible for leading the Invoices product marketing team and marketing strategy of the Invoices product across 6 countries by working closely with the product team to identify new product opportunities, leading go-to-marketing activities for new products, and driving business performance through lifecycle marketing initiatives.
Prior to joining Square, he launched the first-ever global brand strategy and performance team at QuickBooks, he led category & menu innovation for Einstein Bros Bagels, launched a commercial strategy team at Heineken USA, guided Latin American expansion and operations strategy at Mondelez International, managed the marketing agenda & planning for PepsiCo's Smartfood brand, supported PepsiCo's senior executive leadership through corporate strategy projects, and consulted Fortune 500 companies as management consultant at Monitor Group.
Jesse is the first in his family to graduate from college. He holds a Bachelor of Science degree in Management Science with a concentration in Finance from the Massachusetts Institute of Technology. Commitment to family and community are as important to Jesse as his work. He is passionate about leveraging his career experiences and skills to “pay it forward” to future generations of minority professionals.