Jennifer Kye

CURRENTLY: Sr. Dir. Global Social Media @ Stuart Weitzman

INDEPENDENT PROJECTS: acquisition strategy for mobile games, consulting for whisky tasting society

Social Media Strategist and Community Manager with experience in entertainment, consumer packaged goods, mobile, and beauty. Past projects include: launching social media campaigns for Beats by Dre, rebranding of social media channels for Playboy, and social media strategy for J BRAND Jeans.

Background includes conducting performance marketing analysis, delivering postmortems on campaigns, creating social media calendars, constructing content management templates, curating brand content, building brand books for interns/coordinators, producing content for community engagement, and presenting strategy to clients.