John Maduforo

I am a seasoned Marketing and Communications Manager with over 7 years of diverse experience spanning various industries, including retail, FMCG, hospitality, real estate, prop-tech, wallets, and payments. My expertise extends to successfully driving marketing strategies for both B2B and B2C products, making an impact across African markets by leveraging the power of compelling storytelling and user-driven approaches.

I take pride in my multifaceted background, which has honed my proficiency in various areas, including product strategy and marketing, brand strategy, campaign development and execution, rigorous performance monitoring and analysis, content creation, digital marketing, media relations, strategic partnerships and the seamless integration of marketing communications.

Some of my key achievements include: - Introducing educational content, resulting in over 40,000 monthly impressions and 1,000% growth on social media - Spearheading Venco Townhall, an innovative event that engaged facility managers and strengthened B2B relationships - Implementing consistent branding and messaging across channels and collateral - Generating 100+ high-quality leads per month through gated content - Establishing media relations and partnerships, resulting in a 10% increase in leads and a 1,000% surge in engagement - Leading Go-to-Market efforts in Ghana through a strategic virtual event campaign, collaborating with a major facility management team and expanding market reach.

As a Marketing and Communications Manager, I believe that effective communication is the cornerstone of any successful business. I am passionate about leveraging my skills and experience to help businesses grow and thrive, and I look forward to connecting with like-minded professionals in the industry.

Thank you for visiting my website, and please feel free to reach out if you have any questions or would like to discuss a potential collaboration.