Jukka is passionate about finding a new ways to operate and developing new disruptive products and services for global markets. He have founded five companies and coached over 100 new business ideas. His core competences are digitalization in general, agile and lean methods in marketing, product and business development, business model innovation, leadership and professional identity. He has worked as development manager at Siemens and as a strategy consultant for TOP100 companies, SMEs and technology startups. Alongside his work he have done academic research at Aalto University, McGill University, Helsinki School of Economics and Tampere University of Technology.