I am a social media marketing and corporate branding professional with more than 20 years of experience in developing and delivering knowledge-based solutions through digital marketing. I specialize in developing employer brand strategies by integrating strategic corporate content and collaborative enterprise sharing.
I joined Amtrak's Talent Acquisition team as Employer Brand Program Manager in January 2013. In this role, I focus on launching the company's first ever employer brand strategy by partnering with the Amtrak corporate communications and marketing teams. Collaborating with the Amtrak social media center of excellence team, I developed and continues to nurture the company's employer brand focussed @AmtrakCareers social media program on Twitter, Instagram, LinkedIn, Tumblr and Pinterest. Through these social spaces and a career-related blog, I am connecting with candidates daily across the United States. You can follow our progress on Twitter and Instagram @AmtrakCareers as we continue to develop a talent community for job seekers in the Railroad industry.
Prior to joining Amtrak, I was Senior Employer Brand Manager for Sodexo's Talent Acquisition Group in the USA where I developed and managed their employer brand by building the active Sodexo Careers talent community. In September 2011, I joined CSC's award winning digital marketing team as Global Social Media Manager. I have been instrumental in launching successful social media programs that empower employees to share their personal and professional stories as corporate brand ambassadors.
Connect with me on Twitter @KerryNoone or text "KERRYNOONE" TO 50500 for my business card.
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