Kevin McFall

Kevin McFall - MBA, is a digital strategy expert, leveraging the disciplines of marketing, product management, and business development to impact entrepreneurial driven organizations with precision. Cool, calm and connected, I am a media and technology inspired thought leader. I operate Red Clay Digital, and lead marketing, digital strategy, and licensing for the iconic EBONY and JET Magazines. I have put strategy to practice for companies like the NewME Accelerator, the RLJ Companies (OppsPlace.com), NewFuturo.com, AMightyRiver.com / Professional Diversity Network, UptownMagazine, VIBE and many others.

Earlier roles included VP, Global Business Development and Product Strategy for Cision U.S.; co-founder / VP of Product and Content at RushmoreDrive.com (the vertical search portal); and pioneer of Social TV and the Electronic Program Guidance (EPG) service Zap2it.com (America's fave TV, Movie, & Celebrity destination), where I was Head of Affiliate Products and Programs for the Tribune Media Services division.

A husband, father, community leader, House music historian and one of the first ever PR pros of the genre; I enjoy snowboarding, cycling and sports cars. Through a digital lens, I strive to shatter and disrupt all notions of what it means to be a renaissance man.