Knoji Network

San Francisco, CA

Knoji, an online-media company headquartered in San Francisco, began in 2008 when founder and Chief Executive Officer Michael Quoc launched its parent company, Social Commerce Group. Based on a user-profile and discussion-forum format, Knoji offers users convenient access to a community of knowledgeable members with diverse specializations.

One unique service that Knoji provides is answering difficult questions in hundreds of general and obscure topics, ranging from personal fitness to horse training to ocean life. Knoji has earned positive user reviews for its practical layout and appealing design, as well as appreciation for its content regulations. Since Knoji experts display full personal profiles highlighting their qualifications, users can see who answered each question and gauge the answer's credibility. Those interested in serving as a Knoji expert can earn upwards of $100 each month. Qualifications include being able to demonstrate an ability to write clearly and concisely, research products effectively and accurately, and maintain consistent work output.

CEO Quoc endeavors to distinguish Knoji as a leading online consumer-knowledge and coupon source designed to help users make better purchasing decisions. In recent months, Knoji has expanded its features to include consumer product reviews and a broad selection of vetted coupons and online discounts. Hundreds of consumer product testers find and verify discounts, saving Knoji users the hassle of using malfunctioning or ineffective web coupons. Knoji offers other purchase information resources such as customer ratings, testimonials, and thousands of company and merchant overviews.

Before devoting his time and energy to developing Knoji, Quoc served as Yahoo!'s Advanced Products Director, in addition to several other social-media and web-development positions. He holds a number of U.S. patents for mobile and network data-management systems. Prior to beginning his career, Quoc attended the University of California at Berkeley.

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