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Lin Humphrey
Ph.D. Candidate, Digital Marketing & Social Media Researcher
Lin Humphrey was named the Mobile Marketing Association's 2011 Global Mobile Marketing Academic of the Year and is a Texas Business Hall of Fame Scholar . He is a fourth year Marketing Ph.D. student at Texas Tech University focusing on firm strategy related to social media & mobile marketing. He is a contributor to the Huffington Post, where he writes about topics related to his research.
His industry experience includes digital marketing and e-commerce roles at Carnival Cruise Lines and American Express. His digital agency experience includes work with clients as Omni Hotels, Norwegian Cruise Line, USAA, and Samsung Mobile USA.
Lin has published in the International Journal of Mobile Marketing and has presented at the Warsaw Center Sports Mktg Conference (Portland - 2012), European Institute for Retail & Service Studies (Vienna - 2012), AMA Summer Educators Conference (Chicago - 2012), & Cruise Shipping Marketing Chief Marketing Officer Panel (Miami Beach - 2012) and Social Media Social Media Marketing (Miami Beach- 2013). & New Media Expo (Las Vegas -2013). He has been featured in USA Today, Travel Weekly, Cruise Week, SeaTrade, and other publications.
He will be interviewing for marketing faculty positions beginning August, 2013.