Manuel Ruiz-Alba

Barcelona

Manuel Ruiz-Alba

Barcelona

My name is Manuel Ruiz-Alba I was born in Granada but now I live in Madrid. I consider myself as an enthusiastic person (especially at work) as well a little bit restless. I am traveler, sporty and I like to be on the wave in the latest news about technologies and businesses.
I studied Economics at the University of Granada and I had the chance to finish my college degree at the University of Miami. When I came back to Spain I decided to focus my knowledge in marketing.

My marketing experience started with online marketing, doing email analytics, marketing segmentation and campaign management. Then it follows with promotions management customer loyalty, lead management and other CRM topics.
By 2012 I got an international role. Actually I work at headquarter level in a big multinational (revenue over €6 billion), which gives me the chance to define many processes and operations that eventually have broader impact of anything I did before.

In 2014 I joined Sony Mobile as Digital & CRM manager for Spain and Portugal.

The industries I have worked in are: legal services, information services, automotive and telecommunications industries.
If you want to know my career check out my LinkedIn profile.

One more thing, have a couple of blogs: Marketing and Economics (English) and my personal blog (Spanish).

To be continued...

  • Work
    • Digital Marketing
  • Education
    • Marketing
    • Economics