Trend Hunter, Scent Sage, and 360º Brand Strategist with a focus on luxury, Mindy Yang is passionate about exploring - and creating - beautiful moments. As Vice President & Curator, Yang transform niche brands with CEO & Founder Chad Murawczyk at SoHo's haute parfumerie & Atelier MiN New York.

With extensive experience in design, artist management, and producing total sensory events, Yang consults under SuperEgo Management. Foremother of FRAGRANCE FLIGHT, the Most Exclusive Olfactory Club in the World, Yang is also a Reiki Master and Aromatherapist.

FEATURED IN | Vanity Fair, Forbes, Vogue, The New York Times, T Magazine, The Huffington Post, The Wall Street Journal, Allure Magazine, Elle Magazine, The Sunday Times (UK)

SPECIALTIES | luxury . trends . beauty . niche fragrances . scent design . fashion . lifestyle . 360º branding . creative strategy . social media . e-commerce . product development & positioning . event production . talent management . food & mixology . travel & hospitality . public relations

EXPERIENCE | MiN New York . Toyota Scion . Luca Luca . Roy Yamaguchi . New Era Cap Company . Outback Steakhouse . Carrabba's Italian Grill . Dunkin Donuts . Boost Mobile / Sprint . Fleming's Steakhouse . Verenigde Nederlandse Uitgeverijen (VNU) . Bonefish Grill

SPEAKER | Luxury Interactive 2012

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