Miranda O'Connell
Copywriter in Sydney, Australia
Miranda O'Connell
Copywriter in Sydney, Australia
It all started with a grandmother who wrote saucy novels under a nom de plume. And with a journalist father and three published authors in the family, writing is like breathing to Miranda who believes the right words planted in the right places have the power to dramatically change the way people think and behave towards a brand. After working in some of the UK's largest PR and marketing companies, Miranda transferred her skills to Sydney when she was appointed Managing Director of Haygarth Group - the UK's largest independent PR and marketing communications' agency. Founded in 2011, The Word Garden now employs a raft of specialist copywriters working with some of the world's biggest brands as well as leading Australian creative agencies. Miranda's own saucy novel is currently in the works...