Nell Waters

Founder and Creative in San Francisco, California

Nell Waters

Founder and Creative in San Francisco, California

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Having spent 2+ decades in San Francisco, I am nonetheless never far from my roots in New York City and the Upper West Side. Design has been my family's vernacular since the beginning and I apply it to events I host, client relationships, the body in wellness, and brand development for any project I create.

Here's how 7x7 described me as one of their annual Hot 20 lineups.

SOAK is one part self-expression and many parts a philosophical investigation of what is possible in creative cities when we imagine the future.