Patrick Cox

Experiential Marketing, Social Media Manager, and Advertising in Raleigh, NC

Patrick Cox

Experiential Marketing, Social Media Manager, and Advertising in Raleigh, NC

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I'm a father, husband, animal lover, Creative Content Creator and well-experienced in all areas of both digital and traditional marketing mediums, as well as content creation and advertising. I have over 15 years of experience helping both nonprofit organizations and small businesses develop, implement, and manage their marketing strategies and initiatives.

Recent projects include:

  • I developed, designed, launched, and managed a website for an immersive Spanish Summer Camp.
  • I've planned and kicked off the launch of a local boutique real estate firm's marketing strategy and a new hire training program focusing on the development of new real estate agents.
  • I've helped to plan, organize, manage, oversee and follow-up on several nonprofit fundraising events for multiple midsize nonprofits.

My love for marketing began at an early age while working in my family's print shop during the 80s and 90s. Email was not around like it is today, so direct mail played a key role in local business and nonprofit marketing and fundraising strategies. I oversaw the design, strategic planning, and implementation of many direct mail campaigns and still appreciate the role direct mail plays in marketing today. As social media was introduced to the business world, I took advantage of the unique opportunities it presented.

  • I saw the power Facebook Groups offered and began opening community groups in the areas I worked in to develop a personal brand in the community.
  • I learned early on the importance of local directories and search engines regarding SEO and encouraged all my clients to maintain a consistent NAP and image across the board.
  • Blogging presented a world of opportunity by providing a place to specifically address my client's target audience's needs.

From 2005 to 2010, I focused my attention on my professional development and began taking online courses, watching videos, and signing up for every opportunity to learn I could find. This included:

  • Social media marketing
  • Lead Management from Lead Generation to Conversion
  • Email Marketing and Lead Nurturing
  • Website Design and Management using sites like Wix and Squarespace (I’m a Squarespace Circle Member)
  • Master Canva Designer and have experience working with a host of design sites like Adobe, 99Designs, Behance, and Dribble
  • Presentation Planning and Design
  • Developing Keywords, Marketing, and Social Media Strategies
  • SEO (Local SEO)
  • Analytics
  • much, much, more

Today, I continue to develop my skills and serve my community where it's needed.

  • Work
    • Peacock's Designs
  • Education
    • Associates in Social Science
    • Northern Virginia Community College