Currently leading the R&D team at Otherlab working on a low-cost, rapidly deployable, airborne infectious disease patient isolation tent.

I'm the Founder of Billion Jelly Bloom, a Burning Man-ifested performance art project that transforms large civic spaces into deep sea playgrounds for our 15ft tall, 620 lumens-bright jellyfish bloom.

I'm a Kickstarter success story with my 2013 OMG Jellyfish campaign reaching 165% of goal and over 280 jellyfish puppets delivered to backers.

I'm also a community engagement and social media strategist. I launched the Web’s first product customization tool, the Timbuk2 Bag Builder in 2000 and rejoined Timbuk2 in 2007 as Marketing Director overseeing ecommerce, marketing and community initiatives. My passion for analytics and social media marketing is anchored by 14 years of sales and marketing roles at Walmart.com, Hardcloud, The North Face and Mountain Hardwear.

I check-in around San Francisco’s Mission District with my two amazing kids.