Hi, I'm Patty.
I'm a Trends, Culture, and Digital nerd.
Most of my time, I'm at Viacom - where I keep my finger on the pulse of culture and craft narratives about the bigger sea changes that are changing our desires, beliefs, and behaviors. I have a passion for finding and following these cultural moments and movements, building insights and strategic solutions, and seeing them creatively executed to meet challenges and opportunities.
I have background in Research, Brand Strategy, Creative Strategy, Editorial, Digital, and Production.
In my free time, I enjoy writing and thinking about what's happening in this time of flux within culture, business, technology, and human development.
I'm a member of the DailyCandy Scout Society – a select group of influencers, tastemakers, and trendspotters that share lifestyle discoveries in real time with an influential audience of 6mm+ women. I also curate a fashion inspiration blog.
Please feel free to connect with me here.
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