With more than 1 million locations in the U.S. alone and 600 Billion in revenue we have an amazing opportunity to affect health, happiness and the economic structure of the human race. "Everthing starts with food" My goal is to help the Restaurant industry change the way we eat, produce and share our understanding of what this can mean to ourselves, our business and our future.
HOW: As guru, founding publisher of Fastcasual.com, QSRweb.com, Socialcoco.com and Digitalcoco.com, I have the expertise and resources to study the industry, know the consumer and tell the story that can unite our business. Also as founder of the Fast Casual Alliance now merged with the National Restaurant Association we hope to connect influencers to make a change.
As a passionate producer, webpreneur, filmmaker, foodie, speaker, global event creator and social media mentor for the restaurant and hospitality space I can connect people, government and even nations with the story we have to tell.
Currently working on the most expansive social interaction metric for the restaurant business with more than 30 million U.S. consumer profiles analyzed. How they interact with this industry from a social perspective is what will help us understand the restaurant consumer more than ever.
Writing the first book on the Fast Casual Restauarant business and how it connects with consumer culture. The Chipotle Effect The changing landscape of the American social consumer.
Forbes - Top 50 Social Media Power Influencers.
Join me: "To change the way people eat"