Peter Guagenti has spent 18 years helping companies innovate and succeed in the digital world. As a strategist, business lead, and creative thinker, Peter has helped some of the world's most recognized brands create and grow new businesses, engage customers through extraordinary product and marketing experiences, and build technology and organizations that ensure long-term success in their business. He was practically “born digital”, guiding clients to successfully embrace the digital world since the early days of the browser in 1995.
Peter is a car nut and avid racer. When not working with customers, he can usually be found under the hood or behind the wheel of some fast auto. Peter has competed in numerous road racing and rallying events, including the 25 Hours of Thunderhill, the Targa Newfoundand, and events with Rally America, NASA Pro Racing, and BMW CCA Club Racing.
Originally from New York City and a long-time resident of Northern California, Peter now resides in Andover, Massachusetts with his wife and two daughters.
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