My interests are in marketing, consumer technology, current affairs, evolution of media, digital and sustainable living. I founded Geronimo Media to expand on these topics and to create a data mining capability that will help marketers shape effective and targeted campaigns.

As a business journalist, I believe in the media's responsibility not just to aggregate information but to analyse details subjectively and show different perspectives that create the fuller picture.

I work with a number of titles, focusing on niche categories such as marketing, business, consumer finance and socio-economic issues.

As a copywriter, I work with SMEs on their corporate communications platforms. This includes developing and editing marketing & advertising collateral as well as editing corporate content. My clients come from a variety of sectors, including the medical field, advertising, cloud computing and insurance.

Hailing from The Philippines, I've lived in Dubai, UAE for more than a decade. This has given me the opportunity to collaborate with people from different cultures and backgrounds. 

My love for the written word and appetite for learning led me to journalism. I believe in the media's responsibility not just to aggregate information but to analyse the details and show different perspectives that create the fuller picture.

For more on my professional background, just click the LinkedIn widget. You can also contact me through this page or the provided widgets below. Also, check out the links below that lead to some of my digital footprint.

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