Rachel Macik

Marketing Transformation Leader with a direct impact on brand perception, customer experience, net-new revenue and renewal yield.

Unique career path with experience in the digital transformation of customer success journey, solution and product marketing, account-based marketing, content strategy, demand generation, bid management, brand development, and graphic design. Decades of experience in high-matrix organizations providing strong leadership and a creative approach for cross-functional success.

My Toolbox:
Design: Adobe Creative Suite, Eloqua, Marketo, Basic HTML, Freehand Cartoonist
Storytelling: Microsoft Suite, Blogging, Storyboarding, Webcam Meeting Advocate, NPS
Data Capture and Analytics: Salesforce.com, Google Analytics, Adobe Analytics, Medallia
Best Practice: TSIA, Sirius Decisions, Gainsight Customer Success, Social Media Anthropologist