Rafael Yepez

After receiving my Bachelor of Arts in Business Administration, Marketing concentration from the College of Business and Economics at California State University - Fullerton; I entered into the world of "corporate retail management," only to discover a longing for creative freedom.

I then decided to utilize my then dormant marketing acumen at VMConfig; a virtualization, data storage, cloud computing, disaster recovery, network infrastructure, and document management solutions provider. As Director of Sales and Marketing, my primary objective was to seek-out and broker new business opportunities between perspective clients and principals. I devised direct mail, e-mail, text, and phone marketing campaigns on a variety of product and service offerings. I cut my teeth on CRM (Customer Relationship Management) tools such as Sales-Force, putting in a minimum of 50 hours per week.

Still with a yearning for creative freedom, I teamed up with a vareity of supremely talented graphic designers + web developers, and was forced to master Adobe Creative Suite tools such as "Photoshop, Illustrator, and InDesign." All of my personal and professional education and experience led me to initiate a dream in January of 2009... A dream to, "RE-connect with your PUBLIC... REPUBLIC!"

Now, as Principal of Republic Design Company, I help our clients transform themselves and their markets. Whether they are redefining their promise, reinvigorating their internal culture or setting a new mandate; I guide them to achieve their goals with crafted and innovative creative design and accountable brand strategy.