Riku Vassinen

Riku Vassinen is a marketing professional with main emphasis on content and digital marketing. He is helping clients to find answers to the following questions:

- How we can enhance your business with digital channels?
- How we can utilize social media so it makes business sense?
- How we can move the your marketing communication from interruption to service?
- How we shake your industry and make people love your brand?
- How you find the sweet spot for your brand where the brand insight & behavior and customer insight & behavior meet?

Currently he is working as a strategist in N2. But do not be afraid of the fancy title, he can also execute the projects and not just make endless powerpoint slides. Thus he has worked as a concept designer, copywriter and marketing manager.

Besides his working experience in both media and agency side, Riku is loved (and hated as well) blogger. His post frequently gather thousands of readers, tens of comments and infrequent death threats and charges. You can visit the blog if you understand Finnish in here: http://marmai.fi/blogit/vassinen.

His book "Digitaalinen jalanjälki" with Antti Isokangas is the social media bestseller in Finland in the year 2010.

Riku can also speak, at least according to his resume of speaking in various conferences. So book him to your seminar, he even does not need microphone because of his well-resonating voice.

"My best virtue besides my looks, is my humbleness", Riku says and has wrote this summary down in third person. Otherwise he is quite cool guy.