Robert Clarke is co-author of ‘Is It News?: Writing Press Releases That Really Work,’ written with business partner and marketer, Peter Labrow.

Robert is the founder and editor of Learning News, a newswire for the learning and development sector and has also worked marketing learning services over a long career. As part of his role running a newswire Robert gets to review a great amount of press releases and his experiences led him to co-write this book.