I've worn a few hats in the Advertising industry, but I'm mostly known for my 'big picture' thinking. I'm able to drill down into the smallest of details, while having the foresight of keeping my client's goals top of mind. The way I approach my work is always keeping that 30,000 ft view, but ready to roll up my sleeves and dive in to the weeds when needed.

What makes me tick in the Ad/Start up world are: great business strategies, simple/unforgettable User Experience, and damn good creative. In today's world, I strongly believe that you must give each of these principles the same weight.

Outside of my professional life I enjoy: french pressing coffee, exploring the unknown with good company, all forms of whiskey, nice threads, watching/playing sports, hiking, reading, philosophy, and dreaming big. One can argue the lines between my personal and professional life are clearly blurred, but I do love to disconnect and enjoy our beautiful earth from time to time.