Samantha Durbin

Writer. Editor. Trailblazer. I grew up in California and lived in New York City for six years where I graduated from The Fashion Institute of Technology and learned the definition of 'work hard, play hard' working in advertising. After heading back to San Francisco, I found myself a professional blogger as Editor of My first icon was Punky Brewster, revered for her spunky spirit and funky dress. A passionate leader, a wordsmith, a world traveler, I live life to the fullest and draw inspiration along the way. Trend forecasting, eliciting excitement, and curating cool are what I do best. When I'm not sharing ideas, you'll find me dancing, swimming, skiing, biking, yogaing, eating, traveling, or relaxing. It should be no surprise my favorite holiday is Halloween.