Scott A. Leadingham

Quill magazine editor, social media type and education director for Society of Professional Journalists (@spj_tweets). Too many interests, of course, but some: journalism/media industry geek, public media evangelist, often found trail running/hiking/backpacking/camping/mountain biking in the great Pacific Northwest (and beyond). For some strange reason I think training for and running in marathons is a good idea.

Quick Work Samples (click title): 1) Why You Shouldn't Care About Twitter Followers; 2) Thoughts on the Power of a Twitter Hashtag and Lessons From Social Media Weekend; 3) How E-books and Tablets are Changing Books and Who Gets to Write Them; 4) The Oprah Effect: How Local TV Stations Change Course When the Queen of Daytime Talk Leaves