Tami Adair

"Reinvent yourself often."
"Lead a life filled with questions and an insatiable zeal to answer them."

Call me, Tami. Everyone else does.

I am one of the lucky ones who gets to craft brand stories through design for a living.

Through a multidisciplinary approach, my insight-driven mindset allows me to bring creative leadership and offer design as a strategic brand solution. My passion for storytelling is matched by my devotion to the design thinking process as a discipline and empowering brands to take advantage of innovative market opportunities within their own brand ecosystem.

Thoughtful and meticulous in execution, my heart lies in brand innovation, design thinking, and transmedia storytelling. I'm a holistic creative who sees creativity as more than a cathartic outlet or a business skillset, but a mindful way of living.

Creative Lifestyle
While using my polymathic talents towards the success of my clients, I also enjoy uncovering and collecting authentic personalities everywhere I go. My name means "child of the people" in Japanese, thus my inherent love for people and understanding how they tick goes without question. In love with the process and art of storytelling, I'm exploring writing as a way to begin creating my own worlds via transmedia storytelling. Don't know where these stories will take me, but self-discovery is half the fun.

Current Path
I've worked with brands, both big and small, as a creative professional since 2006. I have 5 years of design experience working with well-respected properties within the public sector, national and global agencies, and numerous high-profile brands. Within that time, I have meticulously executed, thoughtful data-driven design backed by a multidisciplinary vision including visual design, design thinking, creative strategy, social media, and storytelling.