Challenge. Disrupt. Innovate. Measure. Rinse. Repeat.
VP, Integrated Marketing, Ancestry.com
Mad Scientist turned Product Development & Digital Media Marketing Executive striving to positively disrupt the status-quo through thought-provoking positioning, developing monetizable interactive products, and digital product marketing strategies. My experience includes integrated strategies for multi-billion dollar companies, non-profits, as well as industry leading high-growth start-ups in the technology, entertainment, health & fitness, and outdoor industries.
As a Product Management/Marketing/Scientist hybrid, I understand the confluence of product management, marketing, & behavioral science and how it impacts across go-to-market strategies.
I live in the Bay Area but have been known to travel far and wide for an interesting start-up, non-profit, or barely-known artist. To reduce stress from corporate life, you can find me hiking (a lot), playing the fiddle, at a yoga class, or leading worldwide trail adventure trips. Want to join me? Shoot me an email.
Notable Engagements: Paper Tiger Films, Facebook, Dish Network, Playboy TV, Playboy Radio, Outlook Amusements, Farmer's Insurance, Zurich Financial, Alchemy Creative Studio, I2WE, Inc., Blue Buffalo, Nike, Disney, Chipotle, Lunchbox, eHarmony, TJX Companies, Inc., CTN Animation Expo, RaiUno TV, SEB Radio
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