I'm the ceo/founder of In Your Head — a trends research, creative development, and marketing consultancy.
I have a talent for active listening, cultural intelligence, and helping brands reach the minds (and the wallets) of a food, fashion, or lifestyle-based audience. I love stepping into any challenge, because I thrive on finding creative solutions for hard to solve problems. From brand architecture to customized Trendscaping™ market safaris, I transform insights into on-target business strategies and comprehensive tactics that enhance the customer experience.
My work experience includes projects for J. Crew, Macy's, Xbox, Starbucks, Butter London, Daily Candy, Hyatt Hotels & Resorts, The Home Depot, T-Mobile, Coinstar, and Tom Douglas Restaurants. My depth of involvement in merchandising, product development, and social media monitoring tap into my analytical side and make my skill set unique among the brand consultant and research community. More importantly, I'm a straight-shooting advocate for doing things right the first time around.
Whatever the deliverable, I'm in the business of making my clients look good to the people that matter most.
Veronica Belmont - about.me user since 2010
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