Yan LUONG

// HELLO

I am Yan, a Swiss-born Asian who lives in Lausanne, Switzerland

I am a communications and digital transformation specialist, a communications agency co-director, an executive coach in the making, an electronic music club co-owner, a self taught chef.

// COMMUNICATIONS & DIGITAL TRANSFORMATION

In our infobesity era, clarity of message, efficiency in execution and consistency of influence relays are key success factors to any endeavor.

I help organizations and individuals understand and leverage (self) branding, marketing and communications with a focus on strategy, digital transformation and community engagement since 20+ years.

I am co-director and senior consultant at ftc communication SA, a boutique communications agency based in Lausanne, Switzerland, with presences in Geneva and Neuchâtel.

I am also a freelance culture communications consultant and a visiting lecturer at various Swiss higher education institutions.

// EXECUTIVE COACHING

As an entrepreneur and intrapreneur, I have evolved at the pace of constant change. My career has always placed me at the heart of transformation, where listening and support are essential.

Today, I'm training in executive coaching, with the aim of formalizing and developing the skills I've been practicing all my life. More soon.

// MUSIC & HOSPITALITY

Music is vibration. Vibration is life. So is food.

I am co-owner of Ho Chi Minh City-based The Observatory - one of Asia’s leading electronic music venues.

I am also a self taught chef who ran La cantine, a non profit aiming at bridging cultures though street food events for 9 years.

Do not hesitate to connect!