By the age of 27, Abe Issa had completed his education at Texas Christian University and founded a real estate investment firm. Between 2005 and 2010, he redeveloped more than 500 homes and commercial properties in Dallas, Fort Worth, and South Texas. The market crash and economic recession swept Abe Issa's capital investments away, causing deep reflection on how to regain his earlier success.

Abe Issa then applied his schooling and real estate experience to find the next big opportunity. He yearned to build a business both good for people and the environment. Abe studied demographics, trends in energy technology, and environmental concerns.