Bassil Mikdadi is a passionate communicator with broad international experience in the fields of Business Development, Marketing, PR & Account Management.
He is the President of Jazzar; a sports branding and management agency. Jazzar connects players, clubs, and brands with the aim of harnessing untapped potential.
Bassil was heavily involved in ensuring success for national associations during the 2015 AFC Asian Cup & 2018 FIFA World Cup qualifiers.
Additionally, Bassil is heavily involved in the Middle Eastern startup scene and currently serves as a mentor to dozens of startups throughout the region.
Outside of work, Bassil enjoys travel (35 countries and counting!), gastronomy, and learning new languages.