Ben Zipkin has been helping clients maximize their digital marketing efforts for more than 15 years.
In 2012 he founded PharmaForward LLC, a digital consultancy focus on the life sciences, pharmaceutical, and biotechnology industries. He also works as an advisor to early-stage healthcare technology companies.
Ben is a former partner and director of digital services for Cambridge Biomarketing, New England’s largest independent healthcare marketing agency. He was responsible for planning and delivering initiatives for Alexion Pharmaceuticals, Biogen Idec, Shire Pharmaceuticals, and Genzyme.
He became a partner at Cambridge Biomarketing after the agency acquired RDVO, a digital strategy and design firm Ben co-founded in 2002. RDVO served clients in the healthcare, consumer products, and technology industries, winning two Webby Awards, a Clio, and six MITX award (including Best of Show). RDVO was a premier service provider for Microsoft, Eastman Kodak, Abbott Laboratories, Procter & Gamble, and Hewlett Packard.
Ben resides in Chicago.