Bilal Hallab

Strategic Communications, Crisis Management, and Advertising and Digital Marketing in United Arab Emirates

I am a brand builder, a strategic marketing communications enthusiast, and an avid digital marketing strategist.

I am the founder of the first social media agency & digital marketing consultancy in Saudi Arabia, The Social Clinic.

I was also the Media Communications Director to the President of Council of Ministers in Lebanon from 2016-2020.

Currently I work a double role of Regional Managing Director of UTURN (KSA) & Webedia Arabia (UAE).

Besides being an online reputation & personal branding consultant to several public figures in the entertainment & political sectors, I am also a speaker, trainer & consultant on digital transformation, social media marketing, and new media ecosystem development.

I started my career working for multinational communication agencies DDB & Ogilvy Action/Geometry.

I was a leading strategist on several successful digital and advertising & campaigns in Saudi Arabia & the MENA region, and have lead several digital transformation operations for government agencies, the telecom & FMCG industries.

My clients include G20 KSA, Virgin Mobile, Saudi Airlines, British American Tobacco, Mars, Go Telecom, Unilever, Saudi Ministry of Labor, Saudi Ministry of Economy & Planning, Saudi Ministry of Trade, Emaar, Gold's Gym, Halwani Brothers, Rabea Tea, Goody, Kinan Real Estate, Safi Danone, Porsche, General Electric, Microsoft, General Motors, Suntop, Prince Majid Society, SEDCO, LG, The Body Shop, Bridgestone, and others.

I was chosen as the recipient of the Georgetown University “Tropaia Award of Excellence”. The Outstanding Student Award honors a Commencement-eligible degree-seeking student with an exceptional academic record and demonstrated commitment to their industry and field of study, who has made extraordinary contributions to Georgetown or to their community in keeping with the University’s Jesuit value of People for Others.

My core specialties:

  • Strategizing & leading 360 marketing advertising campaigns across verticals.
  • Structuring & Training Digital Media & Crisis Management Steering Committees
  • Social Shopping, Digital Activation, & Advertising Strategy
  • Crisis, Risk, & Reputation Management
  • Developing Digital Transformation Strategies
  • Work
    • Regional Managing Director
  • Education
    • Georgetown University
    • University of Virginia
    • American University of Beirut
    • Massachusetts Institute of Technology